Cross Hotels & Resorts, which originated in Chiang Mai, is headquartered in Bangkok. After opening the first highly acclaimed X2013 hotel in Chiang Mai in 2, it quickly expanded to Bangkok, Hua Hin, Pattaya, Samui, Phuket and other cities .
🏨In-depth understanding: the brand story of Cross Hotels and Resorts
- Cross:Chiang Mai River Bank|Nimman|Chiang Mai South Gate|Chiang Mai North Gate|Hua Hin|Prachuap Khiri Khan|Pattaya Pathanak Hill|Kanchanaburi|SuMei Island|Bali｜Hoi An, Vietnam
- Cross Vibe:Bangkok|Chiang Mai｜Pattaya｜Takeri south|Viet Chi
- Away:Chiang Mai|Ko Kut Island|Kouri Island, Okinawa|Bali
Bespoke Hospitality Management Asia (BHMA) was founded in Bangkok in 2011. It was originally a hospitality management company focusing on the Southeast Asian lodging market. In 2017, it was acquired by the Australian integrated tourism group FCTG (Flight Centre Travel Group) and was renamed BHMA Hotels in 2018. & Resorts, specializing in promoting hotel branding and management business.
BHMA Hotels & Resorts is a hotel group headquartered in Bangkok, Thailand. It owns three hotel brands: X2, X2 Vibe, and Away. Bali, Indonesia and other places have been listed as the Top 2019 fastest growing companies by HVS International in the "3 Asia Pacific Hotel Guide".
In 2019, BHMA changed its name to Cross Hotels & Resorts, and expanded from Southeast Asia to Japan, Australia, and the Pacific to establish bases. Its hotel brands were also adjusted to Cross, Cross Vibe, and Away.Among them, Cross focuses on lifestyle and fashion, Cross Vibe focuses on young fashion styles, and Away is dedicated to the leisure and holiday market.
▲ Cross Hotels and Resorts has three brands, Cross, Cross Vibe, and Away.
Brand Tour: Cross
The Cross brand was formerly known as X2 Hotel, pronounced as Cross To. Chiang Mai is currently the city with the most bases and has a total ofCross Riverside Resort(2017),Cross Nimman(2015),Cross South Gate(2014),Cross North Gate(2013) and other 4, the main design hotel style of villa type and resort type.
Cross Chiang Mai Riverside Resort. Cross Chiang Mai Riverside
- Reservation:agoda discount rate|booking.com
- Star rating: 5 stars
- Total number of rooms: 30
- Opening year: 2017
X2 Riverside Resort is located on the banks of the Mae Bin River and adopts a resort-style design hotel. The exterior of the building uses a large number of city wall elements, combining modern architectural elements with traditional Lanna styles, showing the highly recognizable urban style of the ancient city of Chiang Mai, creating a peaceful and relaxing riverside The pace, the creative design of the building that takes into account both ventilation and lighting, is also quite amazing.
Related Reading ▶️❇️Cross Chiang Mai Riverside Resort: A natural style hotel that combines elements of the ancient city
Pratamanate Cross Hotel Pattaya. Cross Pattaya Pratamnak
- Reservation:agoda discount rate|booking.com
- Star rating: 5 stars
- Total number of rooms: 78
- Opening year: 2021
The Cross Hotel in Pathanak Hills will open in February 2022. It is the third stronghold of the Cross Hotel Group in Pattaya. It provides double rooms, four-person family rooms, elite suites and two-bedroom suites. The family room is equipped with children's favorite Bunk beds and interconnecting room design.There is a multi-functional swimming pool with a children's pool in the hotel. There is a SEASALT restaurant, BITE BOX cafe and bar beside the pool. You can reach the cozy beach just across the road from the entrance of the hotel.
Related Reading ▶️❇️Recommended Hotel in Pattaya｜Cross Hotel: Pathanak Hill Star Hotel
Brand Tour: Cross Vibe
Cross Vibe is a sub-brand of Cross, formerly known as X2 Vibe, and established its first base in Chiang Mai in 2015X2 Vibe Chiang Mai Decem, And subsequently expanded to Bangkok, Pattaya, Buriram, Vietnam Viet Chi and other places, focusing on young and fashionable style serviced apartments, mainly young people.
Cross Vitality Hotel, Sukhumvit Road, Bangkok. Cross Vibe Bangkok Sukhumvit
- Reservation:agoda discount rate | booking.com
- Star rating: 4 stars
- Total number of rooms: 266
- Opening year: 2017
Cross Vibe Bangkok is located near Bangkok's On Nut station. It provides general guest rooms, suites and serviced apartments, equipped with SPA, hot spring sauna, swimming pool, gym and washing machine.
Related Reading ▶️❇️Cross Vibe Bangkok: Affordable apartment hotel with vibrant design in Bangkok
Brand Tour: Away
Away is the newest hotel brand of Cross, currently based in Chiang Mai, Ko Kut Island, Okinawa Kouri Island, Bali and other places. The main style of accommodation is leisure and vacation. Away means far away from the busy daily life.
Kouri Island Yawei Resort Hotel. Away Okinawa Kouri Island Resort
- Reservation:agoda discount rate|booking.com
- Star rating: 5 stars
- Total number of rooms: 38
- Opening year: 2021
Kouri Island Yawei Resort officially opened on July 2021, 7. It is a resort brand under the Thai Hotel Group. It is located on the mountainside of Kouri Island. It has an Italian restaurant, outdoor swimming pool and self-service laundry room, and provides 1 suites. Like a villa, the suite is unified into a space of 1 square meters, providing a double-room layout of 37 large bed + 1 small beds, equipped with a kitchenette and living room space.
Related Reading ▶️❇️Away Okinawa Kouri Island Resort: A comfortable sea view apartment overlooking the Kouri Bridge
Cross Hotels & Resorts
- Official website: https://www.crosshotelsandresorts.com/
